Tech & OnlineKim Kardashian signs deal with Apple: When you can...

Kim Kardashian signs deal with Apple: When you can buy Beats x Kim, and why would you?

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Kim Kardashian needs no introduction. Whether you’re a fan of hers or not, you know who she’s. Kanye’s ex-wife, reality star, influencer, etc: the list is long.

And now the list gets even longer and we’re hearing about her in a completely different context: you probably didn’t expect to hear about headphones designed by her, but here they’re. They exist.

Kim Kardashian has teamed up with Apple to create her own version of the Beats Fit Pro. The new Beats x Kim headphones come in three pastel colors, Moon, Dune and Earth, and are meant to either “blend in or stand out,” as Kardashian puts it. In other words, they look less like electronics and more like cosmetics.

Kim Kardashian signs deal with Apple: When you can buy Beats x Kim, and why would you?
Kim Kardashian signs deal with Apple: When you can buy Beats x Kim, and why would you?

Why you should buy Kim Kardashian’s new headphones

These headphones are functionally identical to the Beats Fit Pro. They’re still more comfortable than the AirPods, have powerful bass, and active noise cancelation. They’re also compatible with other Apple devices, as well as Android.

The Beats x Kim models will be available in Apple’s online store starting August 16 and will cost $200 in the US, UK, Canada, France, Germany and Japan.

Don’t expect to find them everywhere, though. Sales are limited to 10 Apple Stores (including 5th Avenue, Regent Street and Champs-Élysées), as well as fashion chains and department stores like Selfridges (in the U.K.) and SSENSE (in Canada). You can also buy them on Amazon in North America or WeChat in China.

It remains to be seen to what extent they’ll be available in Romania, although the chances are slim.

So if you’re a fan of Kim Kardashian, you’ll probably want to own these headphones for the sake of your idol. Surely, they’ll be auctioned for good money in the coming years.

But you don’t have to suffer too much if you don’t manage to “grab” a pair of these headphones, because there are other identical variants on the market.

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